BrandOS: a 6 step brand dashboard builder. Media and Brand kit

BrandOS comes in to eliminate all the annoyance behind finding assets, color codes, brand voice elements, and content for PR.

Build your dashboard through a guided 6 step process to keep your brand universe organised, updated, and help you strategize your marketing and sales actions.

• A unique brand archetype setting board
• Assets organization per category with usage guidelines (logo, patterns, icons, music and more)
• Color palettes (multiple palettes, dark/light theme, secondary, tertiary uses)
• Photos to help you organize photoshoots and other visual elements
• Imagery to help you capture your brand voice (your in dashboard Pinterest if you will) and help your team visualize the feel of your brand
• People database to help you with psychographing your target audience and understand their points of inflections (Dreams, fears, motivations etc)
• Keep your story updated on the storyboard
• Determine what values are non negotiable and your "de"values (what you want to repel)
• Determine who are your target's enemies and what they represent to your brand (common enemies concept)
• Fully understand your target's points of inflections and use it on your copywriting (dreams, yearnings, motivations, fears, etc)
• Smart your brand's big ideas — what marks are you leaving behind?
• Provoke and incite discussion that align with your brand's line of thinking with provocations that incite
• Create a word cloud to inspire brainstorming

Extra pages:

• Archives
• Buttons (Automate data input)

Media kit:

Organise the most important information for external institutions to more efficiently keep up with your brand guidelines, download files and images in a public page.